Roxbur X-Trips
Michael Craig

Roxbur X-Trips intends to provide organized ski and snowboard group travel packages, activities, and memberships to university students in Atlantic Canada. Although these types of services are available at most major universities elsewhere through on-campus clubs or commercial operators, no such clubs or operators currently exist in Atlantic Canada. Roxbur has already demonstrated the customer appeal and commercial viability of this service at Acadia, and now plans to leverage its existing relationships with ski resorts, transportation providers and snow sports merchandisers to target the approximately 80,000 students who currently attend university in Atlantic Canada.